The leading revenue consultant in Sweden

Consistent pricing


A large municipal communications company wants to structure its prices and simplify pricing in individual business transactions. They have a good idea of price levels but there is no easy way of setting prices that are consistent with other transactions.


Revenue consultants from Carrus review the company’s pricing with the client.

On this basis, we create together new pricing models for different services based on Carrus’s experience and methods.

Carrus develops an Excel application which calculates price and discount levels so that pricing in both existing and new transactions are consistent with one another. The price models are also documented in the Excel application.


Pricing is clearer and takes place more quickly and easily with better precision. With more consistent pricing, margins can be defended and explained in a better way in individual transactions leading to increased profitability.