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International price policy


Increased focus on prices and revenue in an industry group’s business area with 14 subsidiaries operating in different industries.

Create a common price policy for the business area.


A detailed and complete programme with a common price policy and clear guidelines for three business models.

All companies received effective tools for handling prices and conditions and terms of supply. Training of all sales managers


Margins increased by two percentage points, corresponding to SEK 30 million per year.